Friday, July 28, 2006

Don't it Make My Bland Beer Blue


It usually takes me several dozen beers before I start seeing double, so I was astonished to see, completely sober, the striking resemblance between the Oriental Brewing Company's redesign of their beer, and Labatt's flagship pilsener. Even their websites are nearly identical:

http://www.ob.co.kr/

http://www.labattblue.ca/index.html

OB Blue Zone? C'mon!

Personally, I am utterly shocked that a Korean company has ripped off the concept and design of a western product. When has that ever happened before?

What's next, Cass Blue Ribbon? Hite Life?

Here's the real kicker: apparently BLUE stands for "Brewing of Low temperature matUration & fErmentation". I wish I were joking.
at

5 comments:

  1. AnonymousJuly 28, 2006 at 8:28 AM

    Actually, the 2 websites are totally different.

    ReplyDelete
  2. Harrison ForbesJuly 28, 2006 at 8:36 AM

    If by "totally different" you meant "almost exactly alike," then I agree with you 100%

    ReplyDelete
  3. AnonymousJuly 28, 2006 at 1:39 PM

    Not a surprise given that both are part of of the InBev family:

    www.inbev.com
    http://www.inbev.com/brands/2__3__0__localbrands.cfm

    Looks like it's now "BigBeer" to go along with "BigTobaco" "BigPharma" and "BigOil"

    ReplyDelete
  4. AnonymousJuly 28, 2006 at 2:49 PM

    Maybe Labatts or Interbrew bought some shares in OB?
    Didn't Lee Ho-ri get sued for ripping off a Britney Spears song? I'm not familiar with what happened there.

    ReplyDelete
  5. AnonymousJuly 28, 2006 at 10:39 PM

    This is Asia.

    "Copyright? Whuzzat?"

    Now, if you'll excuse me. I have to go shop at IGA Mart before I head out to The Blues Brothers bar tonight.

    ReplyDelete